Monitor for Social Shares of Your Content

Monitor for Social Shares of Your Content

Definition: If you create a piece of content and encourage social shares of it, you can monitor for these shares and see if the person sharing has a website. If they do, then you can reach out to them and see if they’d be happy be also link to it on their website. Types of links you’ll get: This can give any piece of content-based link building a nice additional source of links. The volume will depend entirely on how popular your content is on social networks but if it works well, you should get some good links and from a variety of different types of domains.

Process:

★ Once your content is live, monitor for social shares using a tool such as Backtweets or Topsy

★ Click through to the social profiles of people who have shared your contact to see if they have a website.

★ If they have, send them an email and thank them for sharing the content. Then ask if they’d mind also sharing it on their blog